Advancing Studies · Boston College
This course is designed to explore revenue generation in sport. Students will learn foundational sales concepts, including the sales process. Students will have the unique experiences to work with the Boston College Ticket Sales Team in learning the sales process and then applying the process through selling BC athletic tickets during class. Furthermore, students will explore the role of corporate partnership in sport, and the application of the sales process as it relates to developing solutions to achieving partner organization objectives. Students will also explore fundraising, specifically
