Advancing Studies · Boston College
Healthcare industry is undergoing transformation with innovative digital technologies and solutions driving care,improving operations, solving problems, and developing treatments and cures. Designed to address the rapidlychanging healthcare landscape and increasing demand across the health ecosystem, the Product Developmentand Marketing course will provide a practical overview of the foundational Product Development and marketingdisciplines and their applications to healthcare, pharma, biotech and MedTech industries in the digital age.Students will learn various Product Strategy and Developmen